Film Delays Are Ruining Calendar Dates
Besides films releasing on digital, there are films that are being delayed for their theatrical release. While the films being released on digital are losing out on revenue because they aren’t premiering theatrically, they are still being released to the public. The films that are being delayed are causing all sorts of calendar issues. ‘F9’ was one of the few films that got lucky and managed to fill itself into a new spot the same way ‘No Time to Die’ did. Disney is one of the companies affected the strongest by these issues and is resulting in countless scheduling issues.
Where the problems stem from is the fact that movies are given time slots for their releases. Taking the films from those slots means that they now need new release slots to be put into. No one knows how long this pandemic will last for, but for now there are still movies that have set release dates. Those films have not been bumped from their spots and it saves those companies a lot of headaches. As of now, Disney is getting the brunt of these headaches which stems mostly from them owning so many subsidiaries.
Their delays are creating issues for the rest of the 2020 calendar year and are even starting to affect the 2021 calendar. By moving film release slots around, there are compromises that must be made so the films can be released. This ends up moving other films around or just pushes back films entirely. They have to try and make sure that they don’t undercut other companies while ensuring their own releases don’t get ruined.
What we end up with, in the end, is a nightmare for companies that could completely change the way movies are released for years to come. So if there is any film that people are looking forward to, they may not get to see it for awhile. With films having to be released at later dates, they could end up selling poorly by comparison. Dates are strategically chosen in order to maximize the amount of money that they will end up making from its release. So now, companies will have to work hard after the pandemic to come up with proper release dates.